Husband, Dad, Coach, Mentor, Tech Junkie, Mediaphile, Ad Man. Helping brands deliver world class CX. OTL Local Marketing. Brand Globally. Market Locally.
After 25 years in traditional media, I began a new journey into the world of digital transformation, customer experience and the fun, fast pace world of social media. With the help of a Google incubator, I got involved with several Boston tech start-ups and eventually the role of Global Head of Sales for SocialSphere - a public opinion strategy firm with a social intelligence software offering.
Today, I get to work with some of the world's largest brands - helping them navigate digital transformation across marketing, advertising, customer care, research, e-commerce and sales. It is a brave, new world. Staying the course will run your business aground. 52% of the Fortune 500 has turned over in the past 15 years. You need transformative thinking to survive a disruptive economy.
I started the Social Influencer Series to share the stories and voices of people that I have worked with and admired over the years - CMO's, thought leaders and visionaries. Old friends and new partners who are willing to share their experiences with you.
Since 2010 I have been working as a consultant and board advisory member on several different start-up ventures, helping build sales and marketing strategies for: Adia Nutrition, Memsaic efundraising, Ovation Sportswear, EMG, North Shore Golf Magazine and Pod617.
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